Entertainment Weekly

Entertainment Weekly (sometimes abbreviated as EW) is an American monthly entertainment magazine based in New York City, published by Meredith Corporation, that covers film, television, music, Broadway theatre, books, and popular culture. The magazine debuted on February 16, 1990, in New York City.

Different from celebrity-focused publications such as Us Weekly, People (a sister magazine to EW), and In Touch Weekly, EW primarily concentrates on entertainment media news and critical reviews. However, unlike Variety and The Hollywood Reporter, which are aimed at industry insiders, EW targets a more general audience.

Formed as a sister magazine to People, the first issue of Entertainment Weekly was published on February 16, 1990.[4][5]

Created by Jeff Jarvis and founded by Michael Klingensmith, who served as publisher until October 1996,[6] the magazine's original television advertising soliciting pre-publication subscribers portrayed it as a consumer guide to popular culture, including movies, music, and book reviews, sometimes with video game and stage reviews, too. ("the postmodern Farmers' Almanac").[clarification needed]

In 1996, the magazine won the coveted National Magazine Award for General Excellence from the American Society of Magazine Editors. EW won the same award again in 2002.[7]

In September 2016, in collaboration with People, Entertainment Weekly launched the People/Entertainment Weekly Network. The network is "a free, ad-supported, online-video network [that] carries short- and long-form programming covering celebrities, pop culture, lifestyle, and human-interest stories". It was rebranded as PeopleTV in September 2017.[8]

Beginning with the August 2019 issue, Entertainment Weekly transitioned to a monthly issue model.[9]

Bruce Gersh, president of the Meredith entertainment division, which includes both EW and People, said that the cutback in print would be accompanied by deeper 24/7 digital coverage. Entertainment Weekly will still produce weekly digital "covers" and push into podcasts, and plans events and experiential offerings with stars and festivals.[10]

JD Heyman, deputy editor of People, replaced Henry Goldblatt as editor. About 15 people were cut as a result of the change. Previous owner Time Inc. spent $150 million developing EW after its February 1990 launch, and was rewarded for its patience when the magazine made a six-figure profit at the end of 1996, and in its peak years was cranking out $55 million in annual profit.[10]

Though still profitable before the switch to a monthly, it was squeezed in recent years as celebrity coverage exploded across all platforms and print advertising shrank. While still called a "weekly" before the switch, EW was publishing only 34 issues a year. Meredith considered selling the title along with several others after it completed its $2.8 billion acquisition of Time Inc., but was convinced to keep EW in part because it was so intertwined with top money-maker People.[10]

The magazine features celebrities on the cover and addresses topics such as television ratings, movie grosses, production costs, concert ticket sales, and advertising budgets, and in-depth articles about scheduling, producers, showrunners, etc.

The magazine is published once per month, although the legacy name Entertainment "Weekly" is still used.

Entertainment Weekly follows a typical magazine format by featuring a letters to the editor and table of contents in the first few pages, while also featuring advertisements. While many advertisements are unrelated to the entertainment industry, most ads are typically related to up-and-coming television, film, or music events.[citation needed]

These beginning articles open the magazine and as a rule focus on current events in pop culture. The whole section typically runs eight to ten pages long, and features short news articles and several specific recurring sections:

Typically, four to six major articles (one to two pages each) fill the middle pages of the magazine. These articles are most commonly interviews, but also it has narrative articles and lists. Feature articles tend to focus mostly on movies, music, and television and less on books and the theatre. In the magazine's history, only a few cover stories (e.g., John Grisham, Stephen King) were devoted to authors; a cover has never been solely devoted to the theater.[citation needed]

Seven sections of reviews are in the back pages of each issue (together encompassing up to one-half of the magazine's pages). In addition to reviews, each reviews section has a top-sellers list, as well as numerous sidebars with interviews or small features. Unlike a number of European magazines that give their ratings with a number of stars (with normally 4 or 5 stars for the best review), EW grades the reviews academic-style, so that the highest reviews get a letter grade of "A" and the lowest reviews get an "F", with plus or minus graduations in between assigned to each letter except "F".

Currently written by Ray Rahman, this features brief, one- or two-sentence reviews of several television programs on each night of the week, as well as one slightly longer review, usually written by someone else, with a letter grade.
This section features reviews of books released during the week. Sometimes, authors write guest reviews of other works. Typically, one interview or spotlight feature is included in this section per issue. Bestseller lists appear at the end of this section.
Reviews productions currently playing, listed by the city where they are running
Reviews new websites and products, and profiles current Internet or technology phenomena

This section occupies the back page of the magazine, rating the "hits" and "misses" from the past week's events in popular culture on a bullseye graphic. For example, the May 22, 2009, edition featured Justin Timberlake hosting Saturday Night Live in the center, while the then-drama between Eminem and Mariah Carey missed the target completely for being "very 2002". At the time when this was printed on a small part of a page, events that were greatly disliked were shown several pages away.

Every year, the magazine publishes several specialty issues. These issues were often published as double issues (running for two consecutive weeks). Many times these features were so long that they replaced all other feature articles.

The 1,000th issue was released July 4, 2008, and included the magazine's top-100 list for movies, television shows, music videos, songs, Broadway shows, and technology of the past 25 years (1983–2008).

As of its 1,001st issue, EW drastically revamped the look, feel, and content of the publication—increasing font and picture sizes and making all columns' word count shorter.

The magazine's website EW.com provides users with daily content, breaking news, blogs, TV recaps, original video programming, and entertainment exclusives and serves as an archive for past magazine interviews, columns, and photos. Along with a website, EW also has a radio station on Sirius XM.[13]

In April 2011, EW.com was ranked as the seventh-most-popular entertainment news property in the United States by comScore Media Metrix.[14]

Previously named the EWwy Awards, the Poppy Awards were created by Entertainment Weekly to honor worthy series and actors not nominated for the Primetime Emmy Awards.[15] The Poppys are awarded in 10 categories and no person nominated for an equivalent Primetime Emmy is eligible. Votes and nominations are cast online by anyone who chooses to participate. The categories are: Best Drama Series, Best Comedy Series, Best Actor in a Drama Series, Best Actor in a Comedy Series, Best Actress in a Drama Series, Best Actress in a Comedy Series, Best Supporting Actor in a Drama Series, Best Supporting Actor in a Comedy Series, Best Supporting Actress in a Drama Series, and Best Supporting Actress in a Comedy Series.