Apple celebrates a groundbreaking year in entertainment
2022 was a groundbreaking year for entertainment. At some point over the past year, you probably discovered a new app, a new song, a new TV show or movie, or game. An experience that made you laugh, taught you something new, or helped you see the world in a new way — and moved you to share it with others.
It’s remarkable how much great content is at our fingertips; that’s a testament to the extraordinary work of creators worldwide. Never before have we enjoyed instant access to more cinematic original series, more engaging films, more global music, more creative apps, more essential journalism, and more immersive games and sports — no matter where you are, across all your favorite devices.
At Apple, we have the privilege of partnering with creators of all kinds, while building products and services that enable even more creativity. Our mission has always been to enrich people’s lives and to leave the world better than we found it, and we know that takes more than technical skill. It requires leading with our values in everything we do.
We believe that our products and services should be made for everyone. We believe that privacy is a fundamental human right, and that our highest obligation to our customers is security. We believe that a culture where everybody belongs can drive innovation, and that we must stand up for the change we want to see in the world.
And believe me: There’s much more to come. Moments to anticipate, enjoy, and reflect upon. Moments that will have us jumping up with excitement or at the edge of our seats, or that make us want to get up and dance. Moments that can create lasting memories and bring us closer to one another.
Last week marked my 34th anniversary at Apple, and I’ve never been more excited about what’s ahead. This new year of Apple services will be our most exciting yet — and we can’t wait to share it with you.
Apple Arcade continues to be a standout game subscription service featuring award-winning and highly rated titles, from new releases to beloved favorites from the App Store. Subscribers have unlimited access to an evolving collection of over 200 games, with fun new content added weekly. The service also offers unique benefits players love — including no ads or in-app purchases — and support for Apple’s high privacy standards. In 2022, the Apple Arcade catalog expanded with more than 50 exciting new titles, including Warped Kart Racers, Jetpack Joyride 2, Gibbon: Beyond the Trees, Wylde Flowers, and Cooking Mama: Cuisine! The service also released over 300 updates and expansions for many existing hits, including Sneaky Sasquatch, The Oregon Trail, Mini Motorways, LEGO Brawls, and Angry Birds Reloaded.
2022 was a big year for Apple Music, which now features over 100 million songs, representing nearly the entire history of recorded music. That’s 100,000 times “1,000 songs in your pocket.” And with Spatial Audio, Apple Music set a new quality bar for music streaming, giving fans a deeper and more immersive experience than ever before. Since launch, the number of monthly Spatial Audio listeners has more than tripled, with more than 80 percent of worldwide subscribers enjoying the experience, while monthly plays in Spatial Audio have grown by over 1,000 percent. Additionally, this year Apple Music partnered with Mercedes-Benz to bring Spatial Audio to drivers worldwide for the first time. Apple Music Live gives fans access to exclusive live performances by some of the biggest global stars in music, including Harry Styles, Lil Durk, Mary J. Blige, Billie Eilish, Luke Combs, Wizkid, and Alicia Keys. Following each broadcast, listeners can enjoy each show anytime on demand in immersive Spatial Audio. And just last month, Apple introduced Apple Music Sing, giving subscribers the ability to sing along to their favorite songs. With adjustable vocals and Apple Music’s unparalleled real-time lyrics experience, users can easily perform duets, sing backup, or take the lead using an ever-expanding catalog of the world’s most singable songs.
2022 was also a milestone year for Shazam, marking the service’s 20th anniversary with 70 billion all-time Shazams. Last year, Shazam launched 17 new national charts and 58 new city charts, expanding coverage of the world’s most discovered music to more parts of the world, as users discovered over 40 million different songs and more than 1 million artists received their very first Shazam. Last year, the songs on Shazam’s Global Top 200 were more diverse than ever before, illustrating that a new generation of fans increasingly connected with older songs, with “Running Up That Hill” by Kate Bush (1985) being the oldest song to reach No. 1. Shazam also introduced a suite of new features, including a brand-new library sync using iCloud, enhanced Siri integration, and the ability to find concert details, making it easy for users to explore upcoming live shows while increasing exposure for artists. Last week, Shazam released its 2023 Predictions, a 50-song playlist featuring artists who are poised to have a breakthrough year. Shazam’s predictions have uncovered talent from every corner of the globe earlier than any other service, with artists like Ayra Starr, who was one of Shazam’s five featured predictions in 2022, making Shazam’s Global Top 10 last fall.
With iOS 16, Apple News introduced My Sports, allowing sports fans to easily find news and in-depth coverage of their favorite leagues, teams, and players, and watch highlights right in the News app. Fans can also sync their favorite teams across Apple News and the Apple TV app to follow updates, get tune-in reminders, and more. And with iOS 16.2, Live Activities for the Apple TV app lets users follow their favorite sports teams from select leagues with live scores right on their Lock Screen and the Dynamic Island on iPhone 14 Pro and iPhone 14 Pro Max.1
Apple News+ subscribers continued to enjoy full access to journalism from hundreds of the world’s top outlets, including The Atlantic, National Geographic, People, TIME, The Wall Street Journal, and Vogue, as well as dozens of local and regional outlets, including The Charlotte Observer, The Houston Chronicle, The Miami Herald, and more, all in the News app. News+ subscribers have also tuned in to millions of hours of professionally narrated audio stories, with some of the most-listened-to stories coming from New York Magazine, Sports Illustrated, Texas Monthly, The Los Angeles Times, and The New Yorker.
Apple One is the easiest and best way to get Apple’s subscription services in one simple plan at the best value, including Apple Music, Apple TV+, Apple Arcade, Apple Fitness+, Apple News+, and iCloud+.
Apple Maps has been rebuilt from the ground up with more accurate navigation, richer detail, and amazing features like Look Around and Natural Language Guidance. In 2022, the new map rolled out in 13 additional countries and territories around the world, including France, Germany, Israel, New Zealand, and Singapore. The three-dimensional city experience is also now available in Atlanta, Chicago, Miami, Montreal, Las Vegas, Seattle, Toronto, and Vancouver, allowing Maps users to explore even more cities in vivid detail. With iOS 16, Maps introduced multistop routing, as well as enhanced public transit updates, making it easy for riders to see how much their trip will cost, add transit cards to Wallet, see low balances, and replenish transit cards, all without leaving Maps. Users across the US can also now take advantage of detailed, turn-by-turn cycling directions for bike lanes and other bike-friendly routes.
iCloud keeps a user’s most important information — like photos, files, and apps — secure, up to date, and available across all of their Apple devices. It powers important features such as iCloud Photos, which lets users easily browse, search, and share photos and videos. iCloud Shared Photo Library, introduced in iOS 16, iPadOS 16, and macOS Ventura, enables families to share photos seamlessly using a separate iCloud library that up to six users can collaborate on, contribute to, and enjoy. In addition to these and other helpful features, iCloud leads the industry in using privacy-preserving security technologies, including two-factor authentication, which is utilized by over 95 percent of iCloud users, and Advanced Data Protection for iCloud, which uses end-to-end encryption to keep users’ data secure and under their control.
With iCloud+, customers can get additional storage for all their information, plus premium features including iCloud Private Relay, which protects a user’s privacy on the web; Hide My Email, which offers an easy way to create a unique, random email addresses that forward to a personal inbox; custom email domains for iCloud Mail; and expanded support for HomeKit Secure Video recording.