Fox Re-Enters International Distribution Business With Launch Of Sales Unit Fox Entertainment Global

Fox Re-Enters International Distribution Business With Launch Of Sales Unit Fox Entertainment Global

Fox Entertainment is re-entering the international distribution business by launching a sales unit ahead of Mipcom Cannes next month.

Fox hasn’t had a branded international sales arm since 2019, when Fox Networks Group Content Distribution was integrated into Disney’s worldwide sales operation after the Mouse House bought Fox’s entertainment assets in 2019.

Fernando Szew, who runs Fox division MarVista Entertainment, will lead Fox Entertainment Global as CEO. Tony Vassiliadis, Chief Operating Officer of MarVista, will also serve as Executive Vice President of Fox Entertainment Global, reporting directly to Szew, who in turns reports to Stefan Reinhardt, President, Production Strategy and Operations, of Fox Entertainment.

Fox said its sales arm will continue to work with its current unscripted distribution partners, Propagate Content for international and Incendo for Canada. The business has been outsourcing distribution to Ben Silverman and Howard Owens’ Propagate for the past three years, while Incendo has been selling its shows in Canada for the last two.

Fox Entertainment Global will oversee international and multi-platform sales of content from Fox and its portfolio of in-house production studios, plus shows acquired from third-party producers.

“Carefully curated, high-quality storytelling, delivered directly to the international community through Fox Entertainment Global, will quickly become a differentiator for Fox,” said Fox Entertainment CEO Charlie Collier. “This newly formed distribution arm is uniquely positioned to develop customized international partnership opportunities, particularly apropos as so many competing programmers focus solely on vertical integration.”

He added that the sales unit “strategically complements Fox Entertainment’s long-term strategy of building a disciplined in-house infrastructure that supports its growing portfolio of owned content.”

“For more than three decades, Fox has displayed a commanding ability to seize unforeseen opportunities and, in doing so, scale its business interests alongside the evolution of the entertainment industry,” added Szew. “Now, with an impressive, growing slate of in-house content, this expansion and formation of Fox Entertainment Global is a clear representation of our building on Fox’s undeniable entrepreneurial spirit and absolute independence to bring value to our creative and platform partners.”

Powered by

Deadline is a part of Penske Media Corporation. © 2022 Deadline Hollywood, LLC. All Rights Reserved.